Developing a Framer Website: Complete Guide from Planning to Launch
Feb 7, 2025
9 Min Read
Learn how to efficiently create, launch, and maintain a professional website using Framer, tailored for UK businesses of all sizes.
Creating a website with Framer is a fast and efficient way to design, build, and publish professional sites without coding. This guide walks you through every step, from planning and setting goals to launching and maintaining your site. Here's a quick summary:
Why Framer? It combines design, prototyping, and publishing in one platform, making it ideal for small businesses and teams with limited resources.
Key Features: Drag-and-drop editor, responsive design tools, built-in SEO, real-time collaboration, and hosting with a global CDN.
Planning Stage: Define clear goals, structure content logically, and prioritise mobile-first design.
Setup: Create a Framer account, choose a plan, and connect a custom domain.
Design & Build: Use pre-built components, responsive layouts, and CMS tools to create a functional, user-friendly site.
Optimisation: Focus on fast loading times, SEO best practices, and mobile compatibility.
Launch & Maintenance: Publish your site, monitor performance, and update regularly to keep it relevant.
Framer is particularly useful for UK businesses in areas like Twickenham, Richmond, and Kingston, offering a cost-effective way to create high-quality websites quickly. Whether you’re building a portfolio, generating leads, or showcasing products, this guide ensures you’ll have a site that meets your needs and grows with your business.
What is Framer: Features, Workflow, and Benefits
Framer is an all-in-one web design platform that combines visual design, prototyping, and website publishing. The standout feature? It allows you to design and publish fully functional websites directly - no coding required. Unlike the traditional process where designers hand off mockups to developers, Framer eliminates this step entirely.
It works like familiar design tools but builds live websites from the beginning. Every element, animation, and interaction behaves exactly as it will on the final site, giving you a real-time view of your project.
Framer's Main Features and Interface
Framer’s interface is divided into three main areas: the toolbar, the canvas, and the properties panel. The toolbar contains essential tools like text, shapes, components, and media upload options. The canvas is where you actually design your pages, and the properties panel is where you can fine-tune the settings for any selected element.
With its drag-and-drop functionality, you can easily add text, images, buttons, and sections - no coding necessary. Framer also offers a component-based system with pre-designed elements like navigation bars, hero sections, and contact forms, all of which can be customised to fit your brand.
Responsive design is built into the platform. You can preview how your site looks on desktop, tablet, and mobile simultaneously. Tools like Grids and Stacks ensure that your design adapts seamlessly across devices. As Armaan A. put it:
"Framer is easy to use and awesome tool for designing creative websites in a matter of minutes."
Framer also integrates AI tools to speed up the process. For instance, its AI chat feature can generate page structures, and Workshop enables advanced components like cookie banners or tabs - again, without touching a line of code. AI Translate is another game-changer, allowing you to convert your entire website into multiple languages with a single click, a particularly handy feature for businesses in the UK catering to diverse audiences.
Animations and interactions are handled visually, making it simple to add scroll effects, hover animations, parallax scrolling, and microinteractions. The built-in CMS lets you manage text, images, and videos with ease, streamlining the entire workflow for businesses.
Benefits for UK Businesses
Framer’s robust features don’t just simplify web design - they also provide tangible advantages for businesses in the UK’s competitive markets.
Take time and cost savings, for example. Framer allows UK businesses, including those in areas like Twickenham, Richmond, and Kingston, to drastically cut down on project timelines and budgets. A designer from Good Looking Design managed to launch 20 client websites in just over a year (from Summer 2023 to October 2025) using Framer [2]. A typical 10-page website, which might take over a month with traditional methods, can be completed in just two weeks with Framer [2]. Additionally, by removing the need for separate developer fees, project costs can be reduced by up to a third [2].
Framer also ensures that websites are optimised for speed and mobile performance - critical for reaching UK customers, who are increasingly browsing on their phones. Built-in SEO tools further enhance visibility, helping businesses attract more traffic.
Jorge H., a founder, highlighted how accessible the platform is:
"Web design and development brought to a new level - also friendly for non-tech people."
Framer’s flexibility allows for unique layouts, custom animations, and fully branded experiences, all without the constraints of templates. As Adam Jiwa from Metalab shared:
"Framer gave us full creative freedom. No code limits, no handoffs. We shipped an immersive brand site in days."
Publishing is straightforward. Once your design is ready, you can go live with a single click. Framer handles everything - hosting, security, and performance - so there’s no need for exporting files or coordinating with developers.
For businesses that need to make frequent updates, Framer is especially useful. Jelle Prins from Cradle summed it up perfectly:
"With Framer, our designers can ship updates daily. No dev handoff. No staging hassle."
Planning Your Website: Strategy, Structure, and Goals
Think of your website as your digital storefront. Starting with a solid plan saves time, avoids costly mistakes, and ensures your site meets your business needs while delivering a great user experience.
The planning stage focuses on three key areas that shape every decision you make in Framer. Nail these early, and you'll create a site that not only looks polished but also turns visitors into customers.
Setting Website Goals
A successful website begins with clear objectives. What’s the primary purpose of your site? Are you generating leads, showcasing a portfolio, or selling products? This core goal will influence everything - from your homepage layout to your navigation.
Know your audience before you write a single word or pick a colour palette. Who are your ideal customers? What do they need, and what motivates them? Understanding your audience is the foundation of a user-focused design and content strategy.
While balancing user goals and business objectives, always put the user first. Addressing their needs builds trust and creates the conditions for meeting your business targets.
Set measurable goals instead of vague aspirations. For example, rather than aiming to "increase brand awareness", define specific targets like achieving a set number of leads or boosting conversion rates. This approach not only guides design choices but also helps you evaluate success post-launch. And don’t forget to factor in UK GDPR compliance. You’ll need a clear, publicly accessible privacy policy that explains how user data is collected and processed.
Creating a Content Structure
Your website's structure is like a roadmap for visitors. A well-organised site helps users find what they need quickly, reducing frustration and keeping them engaged. This is especially important when you consider that 57% of users wouldn’t recommend a business with a poorly designed mobile website [6].
Start by conducting user research and analysing competitors to see what works in your industry. High-performing websites can reveal best practices for content organisation and user expectations that you should aim to meet - or exceed.
Develop a detailed sitemap to outline every page and its connections. This visual plan helps identify potential issues like dead ends or confusing navigation paths before you begin building. It ensures users have a smooth journey from landing on your site to completing their goals.
Use clear, descriptive labels for your navigation and keep it consistent across all pages. Features like breadcrumbs can help users on larger or more complex sites, while robust search functionality is essential if your site has extensive content.
Remember, users might land on your site from various starting points - organic search, social media, email campaigns, or direct visits. Each entry point reflects different user intentions, so your content structure should accommodate these diverse needs.
Prioritise your content based on what users need most and your primary business goals. Key information should be front and centre, while less critical details can be placed deeper within the site. As Scott Belsky from Adobe wisely said:
"Rule of thumb for UX: More options, more problems."
Keep your main navigation focused on essential pages. Once your structure is in place, optimise it for mobile and tablet users.
Planning for Mobile and Tablet Users
With mobile devices accounting for over 60% of web traffic and mobile users making up 64.25% of the market compared to desktop users [5], designing for smaller screens is not optional - it’s essential.
Start with a mobile-first approach. Identify the most important content and features for mobile users, who are often on the go and have limited attention spans. Keep your mobile content concise and easy to scan, using clear headings, subheadings, and bullet points. Progressive disclosure - revealing more details only when needed - can prevent overwhelming your audience.
Design navigation that’s touch-friendly and intuitive. Use simple menus and consider navigation drawers (hamburger menus) for secondary options to minimise clutter. Ensure interactive elements are spaced out to avoid accidental taps, a common frustration for mobile users.
Here’s a key insight: 94% of smartphone users search for local information on their phones, and 77% of these searches happen at home or work [4]. If your business operates in areas like Twickenham, Richmond, or Kingston, your local audience is likely finding you on mobile.
Plan for different user contexts across devices. Mobile users might be researching while on the move, tablet users could be comparing options from their couch, and desktop users may be ready to make a purchase. Your content structure should cater to these varying scenarios.
Finally, don’t underestimate the importance of speed. Visitors are likely to leave if your site takes more than 2.5 seconds to load [3]. Prioritise essential content, optimise media, and manage interactive features to ensure fast loading times. This not only keeps users happy but also improves your search rankings.
Setting Up Framer: Accounts, Configuration, and Connections
Now that your strategy is in place, it’s time to dive into Framer and set up your account and project. Getting the setup right from the start ensures everything runs smoothly later. The process involves three main steps: creating your Framer account, setting up your first project, and connecting your custom domain.
Creating Your Framer Account
Head over to framer.com and click "Sign up." You can either use your Google account or register with your email. If you go with Google, grant the necessary permissions. If you opt for email, Framer will send a "magic link" to your inbox - clicking this link logs you in securely without needing a password [7]. Once inside, you’ll be asked for additional details like your name or workspace name.
Choosing the right plan is where things can get tricky. BRIX Templates highlights the importance of this decision:
"Choosing the wrong plan can lead to overpaying for features you don't need or worse, hitting unexpected limitations just as your site starts gaining traction." [9]
Framer offers various plans under two categories: Personal (Free, Mini, Basic, Pro) and Business (Launch, Scale, Enterprise). Each custom domain project requires its own site plan, and editor costs are billed separately. The Free plan allows you to build and host websites with up to 10 CMS collections and 1,000 pages. However, it includes a "Made in Framer" badge, doesn’t support custom domains, and limits you to 1,000 monthly visitors [9].
The Mini plan, at £4 per month (billed annually), removes the Framer branding and supports custom domains. Business plans start at £75 per month (Launch tier) and include features like advanced analytics, A/B testing, and support for up to 10 team editors [8].
Think about your current needs and where you’re headed. For example, if you need password-protected pages for client previews, you’ll need at least the Basic plan. If you’re planning to offer content in multiple languages, localisation add-ons cost around £15–£40 per locale per month. For advanced analytics and conversion tracking, a Business plan with the right add-ons is recommended [8].
As Framer Help explains:
"Our Free plan is ideal for non-commercial use. The Mini and Basic plans cater to students, freelancers, and small studios. The Pro and Business plans are designed for teams at agencies, startups, and scale-ups who run their full marketing stack on Framer." [8]
Once your account is ready, you can move on to creating your first project.
Setting Up Your First Project
When you activate your account, Framer automatically creates a workspace. This workspace is where you’ll manage your projects, team members, and billing settings [11].
To start your first project, click "New Project" on your dashboard. You can either begin with a blank canvas or choose a template from Framer’s library, which you can filter by industry or design style. Each project represents a separate website and begins with a home page. You can add more pages using the plus button and organise them into folders for better structure [10][11].
The design canvas opens at 1,220 pixels wide and includes options to add tablet and mobile breakpoints. Frames are the building blocks for arranging and grouping elements [10].
If you’re working with a team, collaboration features are available on paid plans. You can invite team members with roles like Admin, Editor, or Viewer. Personal plans allow up to three additional editors (around £20 each per month), while Business plans support up to 10 editors (about £40 each per month) [8]. Using shared assets and templates across projects ensures consistency, and keeping your workspace tidy helps you stay organised [11].
With your project set up and team collaboration in place, the next step is connecting your custom domain.
Connecting Your Domain and Hosting
A custom domain turns your project into a polished, professional website. While Framer provides free subdomains, connecting your own domain requires a paid plan (starting with the Mini plan at £4 per month) [12].
First, purchase a domain from providers like GoDaddy, Namecheap, or Cloudflare. Then, update your domain’s DNS records to point to Framer’s servers. In your Framer project, click "Publish", go to Site Settings, and then to "Domains." Select "Connect a domain you own", enter your domain name, and Framer will show you the DNS settings you need.
For apex domains (e.g., yourbusiness.com), you’ll need to add two A records pointing to 31.43.160.6 and 31.43.161.6, as well as a CNAME record for the www subdomain pointing to sites.framer.app. For subdomains (e.g., blog.yourbusiness.com), create a CNAME record pointing to sites.framer.app [12].
DNS updates can take anywhere from 15 minutes to 48 hours to propagate. Once Framer shows your domain as "Connected", re-publish your site, select your custom domain, and set it as the default. Framer automatically configures SSL/HTTPS for secure connections. If you’re using the Free plan but want your domain to appear custom, you can set up a redirect from your purchased domain to your Framer subdomain [12].
This technical setup is a one-time task that transforms your project into a fully functional website. With your domain connected, you’re ready to dive deeper into building and customising your site.
Building and Customising Your Framer Website
Now that your domain is connected and your project is ready, it’s time to turn your plans into a fully functional website. This involves creating pages, adding content, and ensuring your site looks great on any device.
Adding Pages and Navigation Menus
Every Framer project starts with a Home page - this is your website’s default entry point and can’t be deleted [13]. From there, you can add the pages you planned earlier. Each page gets a custom URL that updates automatically when you rename it.
Framer offers three main page types:
Web Pages: Ideal for standard website content.
CMS Pages: Perfect for dynamic content like blogs, where listing and detail pages are automatically linked.
Canvas/Design Pages: A freeform space for mockups, asset creation, and design experiments without worrying about responsiveness [13][15].
Adding a new page is simple - just click the plus button in the Pages panel and select the type of page you need.
To organise your pages, you can create a hierarchy by dragging one page onto another in the Pages panel. For example, you might have a "Services" parent page with individual service pages nested underneath. However, avoid creating overly deep structures, as they can result in long URLs and a confusing user experience. Stick to a "Flat-First Principle" for pages that don’t need hierarchical relationships [14].
CMS pages handle their own hierarchies, automatically linking index pages to their corresponding detail pages [14]. Keep your navigation menu aligned with your page structure, ensuring visitors can easily find the content they’re looking for. Planning your menu alongside your page hierarchy helps maintain a logical flow from broad categories to more specific details.
Next, let’s look at how Framer’s pre-built components can speed up your customisation process.
Working with Framer's Pre-built Components
After setting up your pages, Framer’s pre-built components help you design faster while maintaining consistency. These components are reusable building blocks that come with multiple variants. Any change you make to a master component is reflected everywhere it’s used in your project [17].
You can customise components by defining variables in the master component, such as text, colours, font sizes, layer visibility, and links [16]. Components are easy to identify by their purple outline, and you can access customisation options in the right-hand panel under the "Transform" section.
For global colour management, use the Assets tab to ensure consistent branding. This allows you to update colours across all components at once. If your template doesn’t include global colour options, set them up early or choose a template that supports this feature for easier brand alignment [17].
To customise text and images, edit text directly in the right panel and replace images by double-clicking the layer to upload a new file [17].
Adding interactive states to components - like Default, Hover, and Active - gives your site a polished, professional feel. For nested components (e.g., menu items in a header), expose variant variables in the parent component to allow page-specific customisations, such as highlighting the active menu item [16].
Always test your components by adding them to a page and using the preview feature. This ensures everything works as expected, including responsiveness across different devices [16].
Making Your Design Work on All Screen Sizes
With your components in place, the next step is to ensure your website looks great on any device. Framer’s design tools make it easy to create responsive layouts by adding breakpoints for tablets and mobiles.
Breakpoints are specific screen widths where your design adjusts to fit the device. Start by designing for desktop, then add tablet and mobile breakpoints to fine-tune layouts for smaller screens. Use these breakpoints to adjust positioning, sizing, and visibility as needed.
Frames are key for grouping and arranging elements responsively. They allow you to control how content resizes, repositions, or stacks when viewed on different devices.
When it comes to component responsiveness, test each element across all breakpoints to ensure readability and usability. Pay special attention to mobile design, as mobile usage continues to grow in the UK. Make sure touch targets are large enough, text is easy to read without zooming, and loading times are optimised for mobile connections.
Finally, test your site on real devices - not just in preview mode. This helps you check loading speeds, touch interactions, and visual hierarchy, ensuring a smooth experience for all visitors, no matter how they access your site.
Making Your Website Fast and Search-Friendly
With responsive design in place, it’s time to focus on making your site faster and easier to find in search results. A fast, search-friendly website can improve both your rankings and user engagement.
Basic SEO Setup
The foundation of search engine optimisation (SEO) lies in helping search engines understand your content. Framer simplifies this by allowing you to include key SEO elements that enhance your visibility.
Start by giving each page a unique, keyword-rich title (under 60 characters) and a compelling meta description (150–160 characters). If you're targeting local UK audiences, weave location-specific phrases naturally into your content. For instance, phrases like "web design services in Richmond" or "Kingston-based marketing consultancy" can help attract local traffic.
Don’t overlook image optimisation. Adding descriptive alt text to every image not only helps search engines interpret your visuals but also makes your site more accessible. Additionally, keep your URL structure clean and descriptive. For example, a URL like /services/web-design is far clearer and more effective than something generic like /page-1.
To track your progress, set up tools like Google Search Console and Google Analytics. These platforms provide valuable insights into your site's performance and highlight areas for improvement. Once your SEO basics are covered, it’s important to ensure your site loads quickly to maximise these efforts.
Improving Website Speed
Website speed matters - a lot. Users expect pages to load in under three seconds, and search engines take loading times into account when ranking sites. Framer’s hosting infrastructure provides a solid starting point for ensuring fast load times.
To keep your site running smoothly, focus on optimising technical elements. For example:
Use properly sized images, such as hero images under 500KB in WebP format.
Limit the number of font families to reduce the strain on page load times.
Regularly test your site’s speed to catch issues early. Tools like Google PageSpeed Insights and GTmetrix can provide detailed reports and actionable advice. Pay close attention to Core Web Vitals, which measure key aspects like loading speed, interactivity, and visual stability. These metrics offer valuable guidance for improving user experience.
Testing on Different Devices
Once your site’s speed is up to par, it’s essential to test how it performs across various devices. Start by checking your site on popular UK browsers like Chrome, Safari, Firefox, and Edge. Built-in browser tools or cloud platforms can help you test compatibility thoroughly.
Given the growing number of mobile users, mobile testing should be a top priority. Test your site on a range of screen sizes to ensure touch interactions work smoothly. Buttons and other interactive elements should be appropriately sized for easy navigation. Additionally, simulate real-world conditions by testing your site’s performance across different connection speeds using tools like WebPageTest.
Finally, don’t forget accessibility testing. Tools like WAVE can help you identify and fix issues, ensuring your site is usable for everyone, including those with disabilities. Regular testing ensures that your website delivers a seamless experience for all visitors.
Launching and Managing Your Website
When your site is ready, it’s time to take it live and put systems in place for ongoing management.
Publishing Your Website Live
To launch your Framer website, simply click the "Publish" button. If you’ve already gone live and made updates, use the "Update" button to push those changes.
Framer provides both staging and production environments, allowing you to test changes before they go live. Before publishing, click "View Changes" to review your edits and check the optimisation status of your site. A blue or purple indicator means your site is fully optimised, while red signals that some adjustments are needed.
If you’re connecting a custom domain, refer to the earlier instructions on domain setup. Keep in mind that DNS changes may take up to 48 hours to fully propagate. Once your domain shows as "Connected" in Framer’s settings, re-publish your project to make it accessible via the new domain.
After your site is live, regular monitoring is key to maintaining its performance and reliability.
Monitoring and Maintaining Your Site
Keep a close eye on your site’s performance to ensure it runs smoothly and any issues are addressed promptly. Studies show that 53% of mobile users will leave a site if it takes more than three seconds to load [18].
Use tools like Google Analytics and Google Search Console to track visitor behaviour and search performance. These platforms provide valuable data on how users interact with your site and highlight areas that need improvement. Key metrics to monitor include Core Web Vitals (such as Largest Contentful Paint, Interaction to Next Paint, and Cumulative Layout Shift), uptime, and conversion rates.
Regular speed testing is another important step. Tools like Google PageSpeed Insights and GTmetrix can help you identify and fix performance bottlenecks, ensuring your site remains fast and user-friendly.
"What's behind the $9,000 lost per minute of downtime? Lost revenue tops the list of direct costs." - Splunk Blogs [18]
Don’t overlook security. Make sure your SSL certificates are valid and up to date. Although Framer automatically updates SSL certificates, occasional manual checks provide extra peace of mind. For example, LinkedIn experienced a major outage in 2019 due to an expired SSL certificate.
Submitting your updated sitemap regularly to Google Search Console helps search engines index your content more effectively. It’s also important to monitor for 404 errors and fix broken links as soon as possible to maintain a seamless user experience.
As your business grows, keeping your website updated is essential to staying relevant and maintaining its performance.
Updating Your Website as Your Business Grows
Framer’s intuitive design makes updating your website straightforward as your business evolves. Its built-in Content Management System (CMS) allows you to make changes without needing any coding skills. Whether you’re adding new pages, refreshing content, or expanding functionality, Framer’s collaborative tools make the process simple.
"With Framer, our designers can ship updates daily. No dev handoff. No staging hassle." - Jelle Prins, Co-Founder at Cradle [1][19]
For efficient content management, use Framer’s CMS for blog posts and dynamic updates. Keep in mind that the draft feature requires a subscription to the Business Plan (£60 per month). If you prefer preparing content on mobile, drafting in Google Docs and transferring it to Framer on desktop can streamline your workflow.
As your site grows, performance optimisation remains critical. Set image resolution to "Auto" in Framer’s settings and resize images before uploading - aim for files under 500KB with a maximum width of 2,500px. For videos, use platforms like YouTube or Vimeo instead of uploading large files directly, which helps maintain site speed.
When adding new content, follow SEO best practices. Assign unique meta titles and descriptions to each page, and use clear H1 headings along with structured subheadings (H2-H4). Framer’s automatic features, like server-side rendering and image compression, ensure your site stays fast and efficient as it scales.
"Framer optimizes your pages for great SEO performance right out of the box. It gives you full control over SEO markup, indexing rules, redirects, and more." - FramerBot [20]
Keeping your site updated ensures it remains engaging and relevant. With hosting powered by Amazon Web Services, including CloudFront and S3, Framer provides reliable and scalable infrastructure. Plus, the platform regularly rolls out new features and improvements, so you’ll always have access to the latest web technologies without needing to manage complex updates.
Conclusion: Your Complete Framer Website Guide
By now, you’ve got a solid understanding of how to create, fine-tune, and maintain a website using Framer. This method has brought success to businesses all over the UK, with designers praising its ability to boost both efficiency and quality.
The impact can be game-changing. A designer from the goodlookingdesign.co.uk blog shared:
"Framer isn't just another piece of web design software, it's THE web design software. It has completely changed my offering."
This designer noted a dramatic improvement in workflow, completing a ten-page site in just two weeks - previously, the same task took over a month. Even more impressively, project costs were reduced by a third [2]. This highlights how a well-thought-out design and execution process can transform outcomes.
By sticking to the planning, design, and optimisation steps covered earlier, you set yourself up for long-term success. Proper planning helps avoid costly revisions and ensures clear objectives. Considering that 89% of users switch to competitors after a poor experience [22], nailing the design and optimisation phases is absolutely critical.
Framer simplifies the technical side of things, allowing you to focus on crafting engaging content and delivering seamless user experiences. Its tools not only streamline the design process but also help ensure your website’s long-term success. With mobile devices accounting for nearly 60% of all web traffic [23], adopting a mobile-first approach is non-negotiable. Framer's responsive design tools ensure your site looks and works great on desktops, tablets, and smartphones alike.
Post-launch success depends on regular monitoring and updates. For example, companies like Ocado have achieved 6.3% increases in conversions by analysing user behaviour and making data-driven adjustments [21]. Features like HTTP/3 integration, which boosts page load times by 55% compared to older protocols [24], further enhance performance and scalability.
Whether you’re a small business in Twickenham, a creative agency in Richmond, or a growing company in Kingston, Framer equips you with the tools to build websites that are not only visually stunning but also highly functional. Its user-friendly CMS makes keeping your content fresh a breeze, while its collaboration features ensure your team works seamlessly together.
Starting off on the right foot with careful planning, smart design, and ongoing optimisation will pay off as your business grows. A well-crafted website isn’t just a digital presence - it’s a valuable asset for your future success.
FAQs
How does Framer's AI simplify the web design process?
Framer's AI features take the hassle out of web design by handling repetitive tasks like creating text, tweaking styles, and adapting content for different regions. This streamlines the process, making it quicker to produce designs that are polished and responsive.
On top of that, Framer's AI tools can help with coding, translation, and customising designs to suit various audiences. By shaving off time spent on manual work, these tools make collaboration smoother and ensure the finished website is both functional and visually appealing.
What should I consider when setting clear and measurable goals for my Framer website?
When planning goals for your Framer website, stick to the SMART criteria: Specific, Measurable, Achievable, Relevant, and Time-bound. For instance, you could set a target to boost organic web traffic by 15% within three months or lower bounce rates by a defined percentage over a set period.
Having clear goals keeps your efforts focused and makes tracking progress straightforward. Try breaking larger objectives into smaller, actionable milestones, ensuring they align with your overall business priorities. This way, your website not only looks great but also delivers measurable results that matter.
How can I keep my Framer website fast and optimised for SEO as it grows?
As your Framer website grows, maintaining speed and search engine visibility is crucial. Start with the basics: craft clear, descriptive URLs that are easy for both users and search engines to understand. Steer clear of duplicate content, which can confuse search engines and hurt rankings. And make it a habit to update your site regularly with relevant, high-quality content - this keeps visitors engaged and improves your search visibility.
On the performance side, there are a few technical tweaks that can make a big difference. Reduce the number of HTTP requests your site makes, compress images to shrink file sizes without losing quality, and enable browser caching to speed up repeat visits. For an extra boost, consider using a Content Delivery Network (CDN). A CDN ensures faster loading times by serving your site’s content from servers that are closer to your users, no matter where they are.
By combining these strategies, you’ll create a website that’s not just fast and user-friendly, but also set up for long-term success.
